Fitbit collaborates with Google to innovate better wearables in future


Wearables brand giant Fitbit Inc. and search engine giant Google has announced that they have joined hands and will work together to innovate and work hard towards transforming the future of digital health and wearables. The companies have said that it will help people to have positive health outcome across the globe.

Google and Fitbit will be exploring the development of consumer and enterprise health solutions. The wearable brand company intends to use Google’s new Cloud Healthcare API so that the company can further burrow in to healthcare system, for instance, connecting user data with the electronic medical records which is also known as EMR. By combining the Fitbit data with the EMRs, the patients and clinicians can get a better view of the patient profile, which can help in more personalized care.

The search engine giant and Fitbit will also be working towards the managing the chronic conditions like diabetes and hypertension by using the services as Fitbit’s newly acquired, Twine Health. Twine with the help of Google’s Cloud Healthcare API can help the clinicians and patients to collaborate on care. James Park the co-founder and CEO of Fitbit said, “Over the past decade, we have built an incredible foundation as the leading wearables brand, helping millions of people around the world make lasting behavior changes that improve their health and wellness through fun and engaging experiences.” The CEO added that working with the search engine giant will give them an opportunity to transform how they scale the business so that they can reach more people across the globe.

On the other hand Gregory Moore, MD, PHD Vice president Healthcare at Google Cloud said, “At Google, our vision is to transform the way health information is organized and made useful”. Fitbit and Google are coming together to bring out the best of both the companies by innovating and transformation of the future wearables.

Photo Credits: Fitbit Versa